Pay Per Click Company

At Iqtechway, we understand the dynamic landscape of digital advertising. With a team of seasoned experts well-versed in the intricacies of PPC, we're dedicated to propelling your business forward by leveraging the power of targeted advertising campaigns.

Our Pay Per Click Services

Iqtechway, being a prominent Digital Marketing Company in Delhi deploys PPC Model as per the requirement of the brand and clients’ demands. This is one of the most efficient tools that can generate traffic and let a brand get recognition instantly. Pay Per Click is an efficient Digital Marketing Technique that helps our clients to achieve their customers online by paid search Advertising. Some of the Online Platforms where PPC Model works are Google Adwords, Facebook, Instagram Ads etc.

PPC Management Services Elevate Marketing Experience

There are a lot of opportunities nowadays to achieve your customers and prospects than ever before. But, at constant times, there's a lot of competition. Results pages and social media platforms are flooded with content. Immeasurable blogs, videos, and graphics are revealed every single minute. This data overload makes it more durable than ever to urge your message before of the folks that matter most.

For brand reputation unless you utilize paid search, PPC Management Services permit you to focus on your audiences (based on where they live, their interests, and more) and guarantee that your message hits its mark. The muse of our paid search campaigns is information. Apparently, before we even brainstorm a technique, we tend to pore through marketing research and get to know our clients' short and semipermanent goals. Then, once campaigns are launched, we tend to monitor results daily and modify methods once required to ensure our purchasers get the simplest doable come back.

Additionally, the AppSquadz team uses innovative technology and platforms to deliver spectacular results. However, typically, the technology we want to urge the duty done doesn't exist.

When we completed our multi-location, purchasers couldn't track cost-per-leads all the way down to the placement level. Therefore, we tend to develop PPC Management Services for a proprietary platform to create it doable. Due to this platform, we can modify paid campaigns at intervals at every location, support performance, trends, and more.

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We create services that directly take you to the users searching for the similar services supplied by you.

You don’t have to struggle for the outcomes. As we establish ourselves as the leading PPC MANAGEMENT COMPANY IN BANGLORE, our results are also well established to progress your business

Our PPC services can target a wider range of audience from a specific geographical location and can even run language specific campaigns.

The returns are guaranteed on your investments.

It can convert visitors into potential customers.

Our first priority is you

Our even more beloved clients are the center of attention for each and every PPC advertising campaign we work on. Allow us to demonstrate our leadership in cutting-edge PPC management services.

Transparency At
All Steps
You Remain
In Control
Final Approval
On All Ads
Continual Monitoring
& Reporting

Our Paid Media Process

We'll give you the most comprehensive onboarding procedure in the business, positioning you for success. We'll make sure our work is in line with your business goals from the first kickoff meeting to our personalized ad messaging and reporting, all to give you the best value for your money.


The Paid Media onboarding procedure at Iqtechway is designed to ensure a thorough comprehension of every client's unique requirements and goals. We employ a well defined three-phase methodology:

  • Pre-Kickoff
  • PPC Kickoff
  • Post-Kickoff

Good PPC campaigns start with careful audience analysis. We take the time to thoroughly investigate the characteristics and online behavior of your audience.

  • Prospecting
  • Remarketing
  • Audience Segmentation

Ad copy must always be dynamic. We create attention-grabbing advertising copy that encourages conversions.

  • Precision-targeting messaging
  • Data-driven optimization
  • Ongoing ad management

We'll carefully examine the results of your paid media campaign, point out areas that need work, and open doors to achievement.

  • Keyword optimization
  • Ad copy refinement
  • Bidding strategy optimization
  • Landing page optimization
  • Device targeting optimization

Our specialty is crafting personalized measurement strategies that enable you to make informed decisions regarding your sponsored media accounts based on data.

  • Clearly defined business objectives
  • Audience segmentation
  • Key Performance Indicators (KPIs)
  • Attribution modeling
  • Data sources tailored to your account
  • Privacy and compliance

Gain a deeper understanding of your ad account performance with clear and thorough reporting.

  • Customizable client-facing dashboards
  • Monthly reporting calls
  • Measurements that matter to you (sales, leads, PDFs, video views, clicks, phone tracking)

Trust a team of experts
backed by years of proven results.

Our experts at Iqtechway have experience working on PPC management services campaigns for companies of all sizes. We know the ins and outs of PPC projects and how to turn them into unmatched success stories. Iqtechway provides a range of PPC services that help businesses achieve their goals of improving conversion rates, whether they are well-established industry players or a brand wanting to build its empire from the ground up. We are available to assist you on your path to rapid brand expansion; allow us to demonstrate the process.

How PPC campaigns work

Establishing a brief

We will work with your team to create and understand clear goals at the outset of your PPC advertising campaign. We will determine the best strategy for your PPC campaign based on your budget.

Campaign setup

After the specifics are finalized, your assigned Iqtechway PPC specialist will begin preparing your PPC campaign. To make sure your goals are well on their way to success, we'll fine-tune every little detail.


We'll monitor your campaign closely to make sure everything is headed in the proper direction as it develops. We'll pinpoint any opportunities for development or improvement and adjust the campaign to better meet your objectives.


Receive monthly insights and reports from our PPC experts, who are dedicated to measurable outcomes. See the significant results your PPC advertising strategy is bringing to your brand and how it affects your revenue.



As a leading PPC agency in Bangalore, we are abreast of the nitty-gritty of setting up & running successful PPC campaigns. We have delivered promising results to our clients across various frontiers, from retail to real estate. For successful PPC campaign implementation, we go beyond any ordinary PPC company in Bangalore & deliver holistic Pay-per-click services.

We devise accurate A/B testing strategies to ensure perfect risk management. This way, Bud allows you to target business resources for optimum efficiency.

Bud also monitors, clicks & screens fraud to enhance the efficiency of the PPC campaigns. We also block & detect fraudulent clicks, ensuring proper utilization of funds.

Bud offers compelling, smart, creative & crisp ad copies (search ads, video ads, or display ads) that enable converting viewers into readers and readers into customers right away.

Bud also takes pain to first test the performance of the ad copy before running them. Ad copy performance testing will enhance the effectiveness of the PPC campaigns to figure out what performs better & accordingly tune the ad copy, saving resources.

Being in the field for a long term of ten-plus years in PPC advertising, we have also mastered the finesse to tap the international markets. We are equipped with tactics that can make your brand reach your international audiences cost-effectively, widening the expanses of your business.

Bud taps your brand's repeat audiences through remarketing advertising. This way, Bud can speed up your brand reach, fetch easy conversion, good leads & repeat business.

Bud also employs contemporary PPC products & services and tactics like rule-based bidding. Through this, we set rules to alter the campaigns based on outside cues or triggers.

We leverage the power of highly insightful tools like google analytics & help you set your goals for certain metrics.

As a data-driven PPC company in Bangalore, we employ advanced keyword research using high-level research & data analytics tools.

Bud houses a team of PPC experts who get hooked onto analytics like bounce rates, user flow, pages per session, CRM data, and much more to create meaningful reports & reflect on the same for much more effective Pay-per-click advertising campaigns.

Bud also improves the site's performance, converts traffic to sales, achieves desired outcomes, and generates ROI under website conversion analysis implementation.

Our company provides Google AdWords vouchers or credits. Thus we enable new users to utilize AdWords without any significant upfront investment.

Being a contemporary PPC company in Bangalore, we leverage smart tools like Facebook Pixel to attract relevant target audiences accurately.

Bud can profoundly boost your brand's search visibility through proper keyword tweaking and development services.

Bud ensures that the professional social media platform LinkedIn is leveraged to run highly targeted PPC campaigns & exploits your network efficiently.

Being a top PPC agency in Bangalore, we identify important PPC metrics, monitor them consistently, and tweak ads to help businesses attain their objectives with AdWords.

We are a smart PPC company in Bangalore that executes advanced Google Ads features. For instance, dynamic updation of the ad copy to include keywords that perfectly fit your customers' search terms.

We prepare customized landing pages that are design-ready and well-optimized. Optimized landing pages will help in creating a positive impact on your PPC campaigns' effectiveness. Yes, we are not just a leading PPC company but a creative ad agency in Bangalore that can strike the right balance between creativity & optimization.

Bud's performance analytics is at the core of the data collection process. It involves the ongoing monitoring of activities to gather valuable insights. We steadily analyze daily trends through the reports that we generate.

At BUD, we understand that managing complex pay-per-click campaigns can be challenging. That's why we use strategic bid management techniques to help you optimize your campaign strategy. We attract high-quality traffic that is more likely to convert. Our team of dedicated PPC experts work tirelessly to ensure your campaigns are optimized for maximum performance.

Bud also leverages the world's largest video-sharing social media platform, YouTube. As a PPC agency, BUD specializes in creating and managing pay-per-click campaigns that target your desired audiences on YouTube. We utilize various targeting options like demographics, interests, keywords, subscriptions, purchase plans, and many more to ensure that your ads reach the right TG. Our PPC expert team can create video ads that capture viewers' attention and drive ample traffic to your website. Ally with BUD to help you get the best on the YouTube advertising frontier.

Bud also leverages the world's largest video-sharing social media platform, YouTube. As a PPC agency, BUD specializes in creating and managing pay-per-click campaigns that target your desired audiences on YouTube. We utilize various targeting options like demographics, interests, keywords, subscriptions, purchase plans, and many more to ensure that your ads reach the right TG. Our PPC expert team can create video ads that capture viewers' attention and drive ample traffic to your website. Ally with BUD to help you get the best on the YouTube advertising frontier.

The Tools We Use in Your Paid Search (PPC) Management


GA4 (Google Analytics) is the cornerstone of our paid media toolkit. GA4 offers robust features. We use it to track and monitor user behavior and conversions. GA4 is also used to assess the effectiveness of your ad spend and make ongoing optimizations based on data. This helps us improve the ROI of your budget.


Google Ads’ Keyword Planner is one of the essential tools in our arsenal. Keyword Planner allows us to identify high-performing keywords, gain search volume insights, and assess your competition.


Semrush is a comprehensive digital marketing tool we use across services at Digital Third Coast. Our paid media team uses SEMRush to monitor competitors, gather data on keywords, and track your campaign’s performance.


SpyFu provides invaluable insights into your competitors’ paid search strategies. SpyFu allows us to learn more about the keywords and ad messaging your competitors are targeting. This allows us to better optimize your campaigns.

Frequently Asked Questions

With pay per click (PPC) advertising, marketers can purchase the right to have their adverts appear on a publisher's website. The PPC stems from the fact that advertisers only pay when a user clicks on their advertisement. When you use pay-per-click (PPC) advertising, you are charged each time an ad is clicked.


1. You can get traffic to your site quickly.
2. If your ads aren’t getting clicks, you don’t pay anything.
3. PPC is flexible and you can change your budget at any time.
4. You can target specific demographics with PPC ads.
5. You can track the performance of your PPC campaigns easily.


1. PPC can be expensive, depending on your industry and keywords.
2. Your ads might not be shown at all if you don’t bid enough.
3. You need to constantly monitor your PPC campaigns to make sure they’re performing well.

The worst error you can make when using PPC is making an effective advertisement without a suitable follow-up plan. Each time a user clicks on your advertisement, you are charged. But you're effectively squandering your money if those clicks result in an ineffective landing page or don't generate a sufficient follow-up. $2 a click might not seem like much, but if you're getting 200–500 clicks a day, the expenses add up quickly!

Other common mistakes include:

1. Not bidding enough on keywords.
2. Not targeting specific demographics.
3. Not monitoring campaigns regularly.
4. Not changing their budget as needed.
5. Not using negative keywords.

PPC advertising are often worth the setup costs when done effectively. They are a great way to direct specific traffic to your website, which will lead to leads and purchases.

PPC ads can be very expensive, but they don't have to be. You can start with a small budget and increase it as you see results. And if you're smart about your keyword targeting, you can get a lot of bang for your buck.

If you know how to test them, they're really simple, which allows you to optimize rapidly and consistently produce superior outcomes. In the best case, you can see significant returns on your investment in a matter of weeks!

Indeed, PPC advertising includes display advertising. You must pay to have your display ad appear on websites, applications, and other platforms. The amount you pay is determined by the quantity of clicks or impressions your advertisement obtains.

You can run advertisements on Google's search results pages as well as its partner websites using Google PPC advertising. The most widely used type of PPC advertising on Google is called Google adverts, which allows you to place your adverts directly above other websites at the top of search engine results pages. It gives the appearance of being natural, making it easier for visitors to find your adverts and prevents them from being ignored right away.

The amount you pay each time someone clicks on your advertisement is known as the cost per click, or CPC. The level of competition in your industry and/or keywords, as well as your geographic location, can all affect the CPC.

PPC advertising are supported by the majority of websites, particularly those that use the Google Display Network. Since these search results are frequently the most pertinent to the user, most people just post display advertising in search engines directly. PPC ads are supported on social media sites like LinkedIn and Facebook.

In pay-per-click (PPC) advertising, marketers place advertisements on websites and compensate the owner of the website each time an ad is clicked. This makes it possible for companies to promote to prospective clients at the ideal time and place—when they are already considering what they have to offer.

It operates by focusing on particular phrases and concepts that users are searching for at particular times. To capitalize on the user's intent, the ad appears at the top of the search results page (preferably with an offer!). When used effectively, it's among the most effective ways to quickly generate revenue online.

The competitiveness of the keywords you're bidding on, the amount of your ad budget, and the success of your campaign are some of the variables that can affect PPC advertising expenses. You have complete control over the terms, so you may choose how much to pay and when. Naturally, this will have an impact on the effectiveness and reach of your advertisements, but at least you'll be able to stay within your budget.


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